The Challenge
When this shipper brought CarrierHawk on in 2025, we were a new name in a network built around large, established 3PLs. In medical device freight there is no room for a learning curve. Product has to arrive on time, every time, because hospitals and distribution centers downstream are counting on it. On top of reliability, the customer’s transportation team needed speed: when a load came up outside of contract, they needed a firm rate immediately, not a callback hours later.
What CarrierHawk Did
We treated year one as an audition. Our Oklahoma City team owned every load from tender to delivery, with no handoffs to an offshore or outsourced after hours desk. When freight moved at 2 AM, the same people who knew the account were the ones watching it. We also made a deliberate investment in the customer’s process, building API connectivity for instant spot pricing. Instead of emailing for a quote and waiting, the customer’s team can now get a live CarrierHawk rate the moment a spot load hits their system. That cut friction out of their day and gave them a dependable option for their most time sensitive freight.
The Results
- On time delivery above 97% across our first year on the account
- API instant spot pricing live and integrated into the customer’s workflow
- 2,000+ loads awarded for 2027, earned directly on the strength of our year one performance
The Takeaway
We didn’t win this business with a low bid. We won it by showing up consistently for a year, investing in the technology that made the customer’s job easier, and letting the results speak. That’s what a high touch brokerage looks like at enterprise scale.
